Are you passionate about creating impactful events and driving fundraising success? The British Heart Foundation (BHF) is seeking an experienced and dynamic Event Manager to join our team for a 12 month FTC. In this role, you will develop and deliver innovative products and propositions that engage and mobilize individuals to fundraise for BHF.
As the Event Manager, you will oversee the development and end-to-end delivery of our product portfolio. This includes planning, marketing, the online journey, stewardship, on-the-day delivery, and evaluation.
Key areas of focus:
- AJ Bell Great Run Series Partnership (60%):
- Lead the delivery of BHF's official charity partnership with the AJ Bell Great Run Series 2025.
- Collaborate with AJ Bell, Great Runs Company, and BHF teams to maximise fundraising, brand visibility, and PR opportunities.
- Virtual and Mass Participation Growth (40%):
- Support the Product Delivery Team in driving growth and innovation.
- Work with the Senior Product Manager to develop new products and enhance the existing portfolio.
- Focus on product optimisation, life cycle management, exit strategies, and new product development to maximise ROI.
You'll effectively collaborate with other expert functions across the organisation is to ensure that activities are well planned, and project managed to meet/exceed financial and non-financial targets.
This position involves travel throughout the UK and occasional weekend working for event delivery (approximately 5 weekends per year). Time Off In Lieu (TOIL) will be provided for weekend work.
About you
As our ideal candidate, you bring experience of strategically developing and delivering mass participation events and activities to achieve growth ideally within a fundraising capacity.
With an excellent understanding of marketing techniques (especially digital) and knowledge of a broad range of innovative fundraising activities and principles, you have experience of managing and developing a diverse product portfolio. Using customer, market and financial data and insight you can make decisions to drive long term growth.
A strategic thinker with expertise managing commercial projects who can achieve objectives through analytical insights. You are agile and responsive to both internal and external factors with a knowledge of new and emerging technologies and trends in the events fundraising space. You also have the ability to interpret customer, market and financial data and insight to inform recommendations.
An excellent communicator and project manager, comfortable with juggling multiple, often conflicting priorities you'll work in matrix style across two key areas of the team.
Working arrangements
This is a 12-month fixed term contract.
This is a blended role, where your work will be dual located between your home and our London office.
At BHF we believe in the power of being together, so our colleagues on hybrid contracts can expect to spend some time in their office, at least one day each week, on average.
About us
Our people are at the heart of everything we do. By funding research across six decades, we’ve helped keep millions of hearts beating and millions of families together. We’re investing in ground-breaking research that will get us closer than ever to a world free from the fear of heart and circulatory diseases.
We value and respect every individual’s unique contribution, celebrate diversity, and make inclusion part of what we do every day.
Our Equality, Diversity and Inclusion (EDI) Strategy, Igniting Change, along with our internal EDI group, Kaleidoscope, and a growing number of employee network groups (our Affinity Groups), help us create an environment where all our colleagues and volunteers can succeed.
Benefits
To find out more about the benefits available at the BHF please download our benefits document at the bottom of our advert page.
Interview process
Interviews may be be held over Microsoft Teams and are planned for 3rd and 4th June 2025.
How to apply
It’s quick and easy to apply for a role at the BHF. Just click on the apply button below. All you’ll need is an up-to-date CV and a supporting statement, outlining your interest in the role and how you meet the role’s criteria.
As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, the BHF will use anonymous CV software as part of the application journey.
Should you need any adjustments to the recruitment process, at either application or interview, please contact us.
Please note this role is known internally as Product Manager.